Our Founder’s Journey

With six years of handson experience in sales and business development across international markets—the United Kingdom, United States, South Africa, Europe, and the Middle East—our founder has built a reputation for delivering growth in highly competitive environments. He spent the majority of that time working remotely for a variety of companies, from fastgrowing tech startups to established multinational firms. Those remote assignments gave him a frontrow seat to the challenges and opportunities that come with distributed teams:  Understanding cultural nuances that affect how deals close in different regions.  Seeing the hidden cost of traditional recruitment models that rely on local agencies or expensive headhunters.  Recognising the power of a flexible, global talent pool—especially when companies need to scale quickly without inflating payroll. Through those experiences, he realised that many businesses—particularly in today’s tight economic climate—need a smarter way to attract highquality talent without breaking the bank.